Events, whether big corporate gatherings or intimate local fairs, thrive on one thing: visibility. From eye-catching banners to sleek brochures, printed materials ensure that attendees remember your event and brand long after they’ve left. But what exactly should you consider when creating a killer event print package?
This blog dives into the 20 essential items you need for event printing, ensuring you stand out, remain professional, and leave a lasting impression. Whether you’re a seasoned event planner or embarking on your very first campaign, here’s everything you need to know to master the art of event print essentials.
1. Banners and Backdrops
Why they’re essential:
Large visuals make a huge impact. Banners and backdrops form the focal point of your event space, drawing in attendees and creating memorable photo ops.
Pro Tip: Use vibrant colors, high-resolution images, and your event logo for maximum impact. Consider pull-up banners for ease of transport and quick setup!
2. Posters
Why they’re essential:
Posters work as powerful communication tools. They’re perfect for promoting event schedules, speaker lineups, or spreading your brand message throughout the venue.
Design Idea: Blend bold typography with clean, uncluttered imagery to make posters easily readable from a distance.
3. Signage for Navigation
Why they’re essential:
No attendee enjoys feeling lost. Directional signs (arrows, entrance signs) help guide people and improve guest satisfaction.
Don’t Forget: Include clear labels like “Registration Here,” “Restrooms,” or “Exit” paired with universal symbols.
4. Name Badges and Lanyards
Why they’re essential:
Add a professional edge to your event and encourage networking. Personalized name badges or branded lanyards act as handy icebreakers.
Hot Tip: Go eco-friendly with recycled paper name tags or reusable clip-on designs.
5. Event Programs
Why they’re essential:
Programs lay out your event’s agenda, giving guests a clear roadmap of sessions, speaker times, and activities.
Pro Tip: Print double-sided to save space and pair with QR codes for additional online resources.
6. Brochures & Flyers
Why they’re essential:
Whether you’re promoting a product launch or explaining key features, brochures provide in-depth information to attendees in a compact and attractive format.
Key Takeaway: Use fold-outs for events spanning multiple days or locations to condense all necessary information.
7. Table Tent Cards
Why they’re essential:
Perfect for reserved seating, promoting sponsors, or highlighting event offers at dining tables, tent cards catch attention through subtle placement.
Tip: Optimize space by including QR codes for feedback collection at meal areas!
8. Floor Decals
Why they’re essential:
Take advantage of every corner of your space—even the floor. Branded floor decals guide attendees, reinforce your brand, and spark curiosity.
Creative Idea: Use decals to promote key event hashtags or “Follow Me To…” instructions for a quirky twist.
9. Invitations and RSVP Cards
Why they’re essential:
Printed invitations exude sophistication and build anticipation before the event.
Note: Add RSVP options (e.g., a custom URL or QR code) to blend traditional print with the convenience of digital tracking.
10. Business Cards
Why they’re essential:
Events are business networking hubs. Equip your team with professional, branded business cards that leave an impression and invite follow-ups.
Upgrade Tip: Opt for premium cardstock or embossed designs to stand out.
11. Promotional Stickers
Why they’re essential:
Stickers are fun, versatile, and cost-effective. Hand them out as souvenirs or include them in gift bags for increased reach beyond the event space.
Creative Idea: Print customized “I attended [Event Name]” stickers as memorabilia for social sharing.
12. T-Shirts & Wearable Swag
Why they’re essential:
Deck your team out in event-branded T-shirts or event-specific merch to build unity and create walking ads during the event.
Design Reminder: Keep the messaging simple and your logo subtly placed.
13. Tablecloths and Branded Table Throws
Why they’re essential:
Tables are often the first touchpoint for attendees at registration counters or booths. A branded throw delivers instant professionalism and brand recognition.
14. Notebooks & Pens
Why they’re essential:
Functional, branded giveaways remind attendees of your event long after it ends. Think customized pens, notepads, or journals to enhance usability.
15. Social Media Cutout Frames
Why they’re essential:
Want your event to trend on Instagram? Provide custom photo props, such as social media cutout frames labeled with your event’s hashtag.
Make It Fun: Include slogans or emojis for a playful twist!
16. Door Hangers
Why they’re essential:
Hosting an event at a hotel or campus? Door hangers double as directional markers (“Session in Progress”) or thank-you notes for overnight guests.
17. Branded Envelopes & Stationery
Why they’re essential:
Every detail counts. Branded envelopes and stationary add sophistication to welcome letters or thank-you cards sent post-event.
Tip: Emboss your logo for an elegant finishing touch.
18. Tokens and Scratch Cards
Why they’re essential:
Engage attendees with customized vouchers, scratch cards, or prize tokens for gamified activities, raffles, or exclusive discounts.
Good Practice: Pair these with sponsor promotions to offset printing costs.
19. Certificates
Why they’re essential:
Celebrating achievements like course completions or recognizing outstanding contributors? Certificates provide a personal and shareable memento.
Use Case: Include a professional seal or signature to elevate authenticity.
20. Follow-Up Postcards
Why they’re essential:
After the event, stay in touch. Send thank-you notes or requests for feedback via printed postcards—it’s a thoughtful and unique approach.
Suggestion: Include a discount code for your next event or product in the message.
Your Event + Perfect Printing = Success
Event printing can be the factor that takes an event from ordinary to unforgettable. By incorporating these 20 must-have printed items, you’ll impress attendees, keep logistics seamless, and enhance your brand presence.
From banners that wow to small but mighty follow-up postcards, the right print materials ensure your event isn’t just remembered—it’s celebrated.
Need help creating professional printed materials tailored to your event? Reach out to an expert printing service today such as Fun Print and get ready to transform your vision into reality!
